Learn how to “Kiss It Better” with Fenty Beauty. Rihanna turned the entire makeup industry on its head when she released her makeup line. With its inclusive shade ranges, dazzling highlighters and body shimmers, and wild lip shades, Fenty has come to be one of the biggest names in makeup in a very short amount of time. Being the huge Rihanna fan that I am, of course I had to get my hands on some products and quickly fell in love.